Social media marketing is a task that requires undivided and special attention. Generally, lack of time tends to push back social media marketing back on the priority list. Therefore, answer to certain questions would solve your problem if you are debating on outsourcing social media.
Google would be spending $9 billion to be the default search engine for Apple users. As per estimates, this figure might grow $3 billion to $12 billion in the next year. The massive payment implies that Google would continue to dominate the mobile search engine as Apple would quit using Safari, which was the second largest search engine in the US.
The founders of Instagram has declared to bid adieu to Instagram and move on to exhibit their creativity through other ventures. The executives of the parent company, Facebook, states that this would not impact the growth and popularity of Instagram, and businesses would continue to enjoy the benefit of Instagram ads.